Craft a Powerful Content Personalization Strategy: Engage Your Audience Like Never Before
Why is content personalisation important in this age of marketing and how can it help with your company's valuation?
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Jack of Marketing
Apr 173 min read
Luxury Brands-Change in Marketing Strategy over the Years
What has been a significant change in the marketing strategy of luxury brands in recent years
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Amos Faulkner
Mar 303 min read
Innovative Marketing Strategies: Standing Out in a Competitive Market
How do you stand out in a competitive market? Does your marketing strategy really portray who you are? Find out through this guide
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Jack of Marketing
Feb 53 min read
Why is Starbucks France still struggling to make a profit?
After spending 20 years and opening more than 90 Starbucks stores in France, why is the company still struggling to make a profit?
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Amos Faulkner
Oct 19, 20233 min read
Thriving Beyond Limits: Essential Actions for Accelerated Business Growth
From establishing valuable connections and navigating financial landscapes to fine-tuning your marketing, what steps you can take to grow
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Jack of Marketing
Jul 14, 20233 min read
How did Nike tap into disruptive marketing through its "Dream Crazy" campaign?
How did Nike tap into disruptive marketing through its "Dream Crazy" campaign
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Jack of Marketing
Apr 18, 20235 min read
How iconic was the "Share a Coke" campaign?
What was so iconic about the campaign and how did it manage to go viral across the entire globe
3,095 views0 comments
Jack of Marketing
Apr 2, 20233 min read
How Airbnb capitalised on the "Jobs to be Done" framework to become a unicorn?
How can the jobs-to-be-done framework help your marketing needs?
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Jack of Marketing
Mar 4, 20233 min read
How can consumer insights help your Marketing strategy?
How can consumer insights lead you to make a better marketing strategy
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Jack of Marketing
Feb 26, 20232 min read
4 Steps on how to make a career in Marketing
You want to make a career in marketing but are confused about where to start. Well take the first step by reading this article
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Jack of Marketing
Jan 23, 20234 min read
How do you define a good Marketing Strategy?
What defines a good marketing strategy and how can you make one?
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Jack of Marketing
Jan 15, 20234 min read
Brand Identity & Brand Image-What is the difference?
What is the difference between Brand Image and Brand Identity and how can you use it to grow your company's revenue?
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Jack of Marketing
Nov 26, 20224 min read
5 ways to increase Business Growth
Have you ever wondered, why major brands remain well-known? What are the 5 ways you can grow your business and catch up to these large ones?
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Jack of Marketing
Sep 4, 20226 min read
When to innovate in FMCG and E-commerce?
When do you decide you want to innovate or just bring some changes in the product or brand that you have currently out in the market?
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Jack of Marketing
Jul 29, 20222 min read
Dimension of Ease in Brand Marketing
Ease of thought, ease of choice, ease of use. Why do we need to define each ease when we are making our marketing strategy plan
36 views0 comments
Jack of Marketing
Jul 16, 20223 min read
The journey of a Brand Manager
What does a day of a Brand Manager look like? does it really entail all the aspects of creativity or is there more to it? Lets' find out
187 views0 comments
Elijah Dawson
Jun 30, 20223 min read
How To Reach Your Customers With Traditional and Digital Marketing
By mixing the traditional & digital marketing, you can provide a complete package to create an effective marketing strategy. Find out here
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Jack of Marketing
May 1, 20224 min read
How Tim Horton's deteriorated due to Brand inconsistency
Back in 2018, Tim Hortons had dropped from 13th to 67th place in the Reputation Institute's analysis. What caused such a decline?
321 views0 comments
Jack of Marketing
Apr 16, 20224 min read
Starbucks case study: The day the Starbucks brand was on the verge of going bankrupt
Starbucks once was on the verge of bankruptcy. How did Starbucks manage to get back on its feet and become one of the most desirable?
655 views0 comments
Jack of Marketing
Apr 12, 20225 min read
The K-Wave – South Korea’s Trojan Horse to popularize their culture and home-grown brands
How did the South Korean entertainment industry manage to rise from nothing to one of the most recognised in the world?
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